Grow Financial
Tampa’s homegrown credit union. From everyday banking to financial literacy education to community initiatives, they exist to make things grow — people, communities, money and dreams.
Grow Financial is moving into a new headquarters and branch store in the heart of the historic Ybor City in Tampa, Florida. Our task was to merge the history of the location with the history of the credit union through rich visual story telling that spoke to employees and visiter’s alike.
AGENCY
Gensler
DELIVERABLES
Environmental Graphic Design
Multi-Media Mural Illustration
Custom Tile Design
Employee Interactive Experiences
Branded Glass Graphics
Custom Art Installations
Blade Signs
External glass graphics design outside the branch store on the ground level of the headquarters.
Dimensional logo application and branded environmental graphics.
Abstract custom fabric and wood sculpture design, inspired by plants and their dynamic and organic growth from their roots to their leaves.
Custom branded message hexagon tiled backsplash.
Interactive employee display inspired by an established first day tradition and utilizing refurbished bricks from their historic building.
Double level gestural mural illustrating growth upward.
Custom illustrated multi-media murals inspired by native flora in the Tampa area. Layering textured wallcoverings, fabric, and painted elements.
Left: Illustrated privacy glass graphics incorporating custom flora illustrations.
Below: Unique blade signs throughout highlighting important locations in Grow Financial’s history.
